Space Coast Soccer Club names Melbourne agency as marketing partner

Space Coast Soccer Club has chosen GO To Market Solutions to run storytelling, social media, video, website and public relations as the club builds toward its first season in Brevard County. The partnership ties the new professional team to a hometown agency while it advances stadium plans, hiring and fan outreach.

Why it matters: - Space Coast Soccer Club is trying to build fan interest before its first match. - The new marketing push is meant to turn the club’s launch into an ongoing story, not just a game-day reveal. - The partnership connects a local professional sports startup with a Melbourne agency rooted in the same community.

What happened: - Space Coast Soccer Club named GO To Market Solutions its official marketing partner. - The Melbourne-based agency will handle the club’s storytelling, social media, video, website and public relations. - The announcement came as the club continues building toward its first season. - Fans can follow the club at @spacecoastsc on Facebook, Instagram, TikTok, YouTube and X. - Fans can also join the mailing list at spacecoastsc.com for season ticket news and fan events.

The details: - GO will produce a monthly video series centered on the founders, coaching staff and community behind the club. - The series is expected to build toward a feature-length release. - The club will use the content push to share stadium plans, key hires and milestones as they happen. - Space Coast Soccer Club’s home will be a new stadium on a 53.8-acre site on NASA Boulevard in Melbourne, across from the airport. - John Bonner, co-creator of Orlando City SC, and Tommy Bonner are leading the effort. - Adrian Heath, who led Orlando City into MLS, serves as the club’s Sporting Director. - John Bonner said the club wanted “a team from the Space Coast telling the story.” - Adam Martingano, founder of GO To Market Solutions, said the work is personal for the agency because it is based on the Space Coast.

Between the lines: - Space Coast Soccer Club is using media and community storytelling to create identity before the team takes the field. - The strategy suggests the club wants early fan loyalty tied to local pride, not just on-field results. - The focus on founders, staff and stadium development signals that the buildout itself is part of the brand.

What's next: - GO will keep rolling out content as the club moves through stadium planning, hiring and other pre-season milestones. - Space Coast Soccer Club plans to continue building its fan base through social channels and event sign-ups. - The club says its long-term vision includes expanding youth soccer participation, launching a women’s team and building a high-capacity stadium.

The bottom line: - Space Coast Soccer Club is pairing a hometown agency with an early-stage pro soccer launch to turn construction, staffing and community access into a fan-building campaign.